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I run a ppc campaing the first time. The search terms report show that there are 10-12 ASIN search terms that my product shown for them. One of them even convert to sale. Is it weird or it is usual? Should I add them (ASIN search terms) to the negative ke

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I run a ppc campaing the first time. The search terms report show that there are 10-12 ASIN search terms that my product shown for them. One of them even convert to sale. Is it weird or it is usual? Should I add them (ASIN search terms) to the negative keywords (phrase match)?

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Seller Support told me that only an Auto campaign can use them. They’re not allowed in a manual.
Not sure if they’re right since I’ve not tried adding one to find out.
It’s where you see keywords which are actually ASINs of other similar products. Not sure what’s driving people to search using ASINs!

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