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Trying to find a product that isn't saturated but has demand along with not too much competition. I understand this is the most challenging part, and this is just a criteria to shoot for to get started with the 10x10x1 approach Scott V and Greg talk about

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Could use a little help here guys (and gals) — I’ve begun doing product research for my first PL product using JS and noticed through about 10-15 product searches so far, none are coming up within the criteria that is shared by Greg i.e. 3000 monthly sales spread across the Top 10 listed sellers, under ~100 reviews in the Top 5, 10th seller with 300 sales per month. Trying to find a product that isn’t saturated but has demand along with not too much competition. I understand¬†this is the most challenging part, and this is just a criteria to shoot for to get started with the 10x10x1 approach Scott V and Greg talk about on the podcast. Out of curiosity, how many products did you end up researching before you found the “golden nugget”? And do you pursue products that have a little or way more than 3000 monthly sales in the Top 10 and maybe 200-300 reviews or are those bad to get into? I see products that are in the Top 10-25 listings via JS that have 300 sales per month with not as many reviews, they just aren’t in the Top 10 — does it matter where they appear as long as they are selling 300 per month minimum? Perhaps we could still pursue those products and find a way in there due to the depth of the market being really good? Thank you in advance for your help.

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I don’t remember how many products I researched, but I do remember that I spent perhaps 2-3 months researching until the wee hours of every night. Now I’m cross-eyed and blind.

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Thanks . What are your thoughts on the Top 10 listings showing 3000 sales spread among each other with 100-150 reviews? I see some products that have like 4000+ sales per month in the Top 10, are those no-nos along with high # of reviews?

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Don’t get too married to the numbers you see in JungleScout. At the moment it’s estimating that my second product is getting perhaps 4X the number of sales that it’s actually getting, and because of giveways, the dollar volume is also WAY off.

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Thank you for your detailed response! I will make sure not to be deterred away from 3k+ sales per month…and totally understand the reviews aspect of it. I’m just getting started so trying to take it all in and learn the ropes, it’s great to be able to ask questions on this community and receive guidance

 

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More than 3000 sales would be great. High reviews are a problem because from the outset you have to give away products to get reviews.

Giving away products is a bit frustrating. You almost have to do it, but it’s slow and expensive. As an example, I’ve had my 2nd product with a private Facebook review group since 3/28. I’ve given away perhaps 20, with each giveway costing me around $2.02 in Amazon fees/shipping over and above the cost of the product.

The admin for the review group allows her people 10 days to submit reviews. So far I only have 4 reviews.

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