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Can you narrow demographics for a sponsored ad?

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When I run an ad, can I also include demographics – i.e., age, income, geographic location?

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No, but the keyword ppc is so low compared to other ppc advertising methods that it isn’t really an issue. Almost everyone on Amazon is here to BUY something. It’s not like Google.
I’ve generally had awesome acos numbers, save for a few products that seem to be total duds with advertising. Just choose your own keywords and run many grouped ads with similar products instead of a few campaigns full on many products, or you’ll get less relevant ads shown for the keywords.

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