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I found a product on Alibaba that I am potentially interested and then researched Amazon to see if it could be successful. I found another product that is the exact same but with the sellers branding, is this a common occurrence? Would it be a matter of c

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I found a product on Alibaba that I am potentially interested and then researched Amazon to see if it could be successful. I found another product that is the exact same but with the sellers branding, is this a common occurrence? Would it be a matter of customizing with your own color, logo, etc? If that particular item is doing very well should I stay away from trying to rebrand the exact same product?

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Yes it is a common occurrence. And yes you could but wouldn’t recommend it unless yours has some sort of advantage. Best thing to do is find a product like that and improve upon it or accessorize it.

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