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I was thinking.... Could one of the benefits of doing the brand registry program be that I wont have to pay for amazon to put the FNSKU label on all my items? If thats the case then this could save me a lot of money. i would still have the EAN code though

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I was thinking…. Could one of the benefits of doing the brand registry program be that I wont have to pay for amazon to put the FNSKU label on all my items? If thats the case then this could save me a lot of money. i would still have the EAN code though because I want to then expand my product portfolio into retail as well.

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You don not have to amazon put the FNSKU label, you can do this yourself or have someone else do it.

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That is not one of the benefits of it at all; brand registry has lost a lot of its value over the past several months honestly; and is not for all sellers/products.

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