When I am sourcing and I run across a retail product that is not listed, I usually move on to the next product instead of building a listing. I think my hesitation is not knowing if organic sales will appear or if I should do PPC or some other method of advertising. I tend to sell in the grocery category. What has your experience been with listing a new product and obtaining organic sales with no additional advertising? I understand this can vary wildly depending on the product so let’s assume it’s a product that could be found easily on most store shelves but hasn’t made it to the catalog yet.
If it is something that could or would likely sell in a multi pack, before you add it try typing it in instead of scanning. Many times although they are not supposed to, sellers create multipacks with a new upc to prevent competition. It may not be the case here but it’s worth looking at. If you do end up making the listing start small and test.
I sell a lot of grocery. And I do a good deal of new listings. It all depends on the item. I have had some blow up and become great sellers. I have had others I am literally eating. I always try though if I can get the item for minimal investment.
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