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Do you have to have a recommendation in order to create a lightning deal?

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Do you have to have a recommendation in order to create a lightning deal?

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s far as I know, you can’t initiate, only when Amazon recommends your products

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Initial list pricing is extremely important as Amazon will take 20% off your lowest posted price (including any sale price). Once you have a steady rate of sales check the ‘lightning deal’ section under advertising and any product they suggest will appear there.

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